[LTPC-discussions] Fw: LTC Bullet: "And Thou Shalt Honor" -- How to Get Involved

ltpc-disc@ltpcalums.com ltpc-disc@ltpcalums.com
Sat, 2 Aug 2003 09:54:54 -0600


----- Original Message -----
From: "Center for Long-Term Care Financing" <ltcbullets@centerltc.org>
To: <Recipient list suppressed>
Sent: Tuesday, July 29, 2003 12:09 PM
Subject: LTC Bullet: "And Thou Shalt Honor" -- How to Get Involved


> LTC Bullet:  "And Thou Shalt Honor" -- How to Get Involved
>
> Tuesday, July 29, 2003
>
> Seattle--
>
> LTC Comment:  The PBS Special "And Thou Shalt Honor" inspired everyone in
> the long-term care field to feel pride in what we do . . . and to aspire
to
> do more.  Here's one more way to serve.  After the ***news.***
>
> *** Steve Moses' latest article "So What if Government Pays for Most
> Long-Term Care?," was published yesterday (July 28, 2003) on
> ProducersWeb.com at
>
http://www.producersweb.com/home/index.php?pageID=contentFocus&adcID=eadc991
bd8fe74f28c20dda07c83e733
> .  If you've ever wondered why so few people buy long-term care insurance,
> this is a must-read article.  Feedback is welcome. ***
>
> *** LATEST DONOR-ONLY ZONE CONTENT:   Here's the latest Zone content
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> LTC E-Alert #3-047--Aspirin Avoids Alzheimer's, Fish Too
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>
> LTC BULLET:  "AND THOU SHALT HONOR" -- HOW TO GET INVOLVED
>
> LTC Comment:  Remember that great PBS special on caregiving last Fall?  It
> was called "And Thou Shalt Honor . . ." and it aired October 7, 2002.  We
> previewed and highlighted the program in an LTC Bullet on September 23,
> 2003:  http://www.centerltc.com/bullets/archives2002/386.htm .  You can
> find more information on the program and the follow-up at
> http://www.thoushalthonor.org/ .  And now, there's a way for you to get
> involved at a local level in this excellent ongoing project.  We received
> the following email from Center for Long-Term Care Financing Board
> President Claude Thau and he gave us permission to pass it on to LTC
> Bullets subscribers.
>
> Message from Claude Thau:
>
> In October 2002, the Public Broadcasting System aired a show called "And
> Thou Shalt Honor," which reached more than 4 million viewers on its
> premiere broadcast.  Produced by Dale Bell and Harry Wiland, it drew a
> response way beyond expectations.  Since its showing, numerous people in
> many communities around the USA have asked "What can we do to help address
> these issues?"  A companion  resource manual for planning ahead, with a
> foreword by Rosalynn Carter, was published by Rodale Press.
>
> Bell/Wiland have decided to lead a series of efforts to encourage families
> to discuss these issues and communities to take action to prepare to
> provide the necessary services to care recipients and also
> care-givers.  The next stage is a series of "And Those Shalt Honor"
> ("ATSH") Town Hall meetings.  I am participating in the first one which
> will be here in Kansas City late in August.  Our event really is more of a
> symposium than a town hall meeting, but details may vary somewhat from
city
> to city.
>
> There may be about 18 such meetings, culminating in Washington DC in
> September 2004.  I'm sending you this message because I thought you might
> want to be aware of what is going on.  A key question in each city is
> likely to be:  "How can you finance LTC costs?"  Therefore your expertise
> might be valuable on the expert panel.
>
> Getting involved is like many pro bono efforts.  It would take time and
> effort, but could bring personal satisfaction.  You would get to network
> with many people interested in LTC and LTCI issues, which may further your
> local reputation for being the local LTCI expert.  The networking might
> lead to business opportunities as well, of course.  If you were to do
> fund-raising to defray the costs of your city's session, you'd obviously
be
> meeting some of the patriarchs and matriarchs of your town.  In my
> involvement so far, there has been only one other insurance person
involved
> and one NAELA attorney.  Your PBS station will probably be involved.  As
> you know, they do public service programs.  Once you know them, you might
> arrange to do a public service piece on LTCI that they might air
> periodically.  So, there may be some opportunities for you here.
>
> By the way, [LTCI Agent] Honey Leveen has purchased copies of the "And
Thou
> Shalt Honor" video.  As she explained in an article in the July, 2003
issue
> of Broker World magazine, Honey believes that the program is a "call to
> action" that helps her to motivate prospects to consider LTCI and will
help
> to keep her placement rate high.  She also shows it to clients during
> "client appreciation" evenings to which her clients can bring guests.
>
> Dale Bell has graciously sent me some contact points, so that I could send
> them on to you.  Here are people to contact in the following 9 cities:
>
> o Atlanta: Barbara Winters, erninc@earthlink.net
> o Cleveland: Mark Smukler, msmukler@wviz.org
> o Denver: Sharon Sullivan, ssullivan@aahsa.org
> o Indianapolis: Bob_Holda@AOL.COM
> o LA/SoCal: Ron Barkley, rrbarkley@aol.com
> o Milwaukee: Marilyn Lange, mlange8959@yahoo.com; Carol Eschner,
> ceschner@interfaithmilw.org
> o New York City: Robin Fenley of DFTA
> o San Diego: Michele Rosen and Nicholas Trunzo at the County Department of
> Aging
> o Seattle: Nora Gibson, NoraG@Elderhealth.org; Jan Knutson,
> JanK@seniorservices.org
>
> In addition, efforts are underway in Boston, Chicago, Florida, rural
> Kansas, Michigan, [and] Washington DC.  If you are interested in any of
> these cities, you could contact Dale Bell at
mailto:dale@wilandbellprod.com .
>
> [Wiland-Bell Productions recently relocated to 2125 Arizona Avenue, 2nd
> floor, Santa Monica, CA 90404-1337; tel:  310-828-2966.]
>
> Sincerely,
>
> Claude Thau
> Target Insurance Services
> We're in it for the Long-Term... We Care SM
> mailto:cthau@targetins.com
>
> ph: 913-384-6300, x2241; ph: 800-999-3026; fax: 913-384-3781
>
> A formatted version of today's LTC Bullet is available at
> http://www.centerltc.org/bullets/current/456.htm
>
>
>
>
> _____________
>
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>
> Center for Long-Term Care Financing
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